Apple Sure Doesn’t Care

Apple purposely makes their customers lives harder for their own personal gain.



Apple's senior vice president of worldwide marketing Phil Schiller introduces the company's newest smartphone, the iPhone Xs, Wednesday, Sept. 12, at company headquarters.

Kennedy Wade, Reporter

Consider this: you’ve just started texting someone, and it happens. Your message is sent, and it’s in green. You probably don’t care, but doesn’t it feel better when your phone displays the typical iphone-to-iphone blue and grey? It’s more familiar. For most of us, it’s what we’re used to.

And you’re not alone – a survey by confirms that Apple users are 21 times more likely to negatively judge someone with an Android – something I think Apple both encourages and wants.

For a large company, Apple sure seems to enjoy burning a massive hole through their customer’s pockets. Apple phones are notorious for breaking – dropping it from a few feet, even with a case, can result in a massive crack. If you don’t buy a new phone, after one or two generations your phone becomes a brick. Apple even admitted to slowing down the older generations of their phones.

Don’t even get me started on the removal of the headphone jack – spending money on an adapter just so you can charge your phone while you listen to music is just ridiculous, especially when the alternative is overpriced bluetooth headphones that are incredibly easy to lose. Samsung doesn’t do this. Google doesn’t do this. But for some reason, reliability has become something Apple just can’t get a grasp of.

Look, I own an iPhone. We all own a MacBooks. It’s not like their products don’t work, or that they’re all garbage. It’s that the minute Apple has ensnared you in its web of sleek looking phones and lightweight computers, they start gouging you for money. And to me, it’s intentional. If your phone breaks, what’re you going to do – buy an Android or Samsung? Ew. Gross. Guess I’ll just spend $800 on a new phone. Which is exactly how Apple wants you to think.

Androids are, when looking at battery life, sturdiness, price, and overall consistency, an objectively better phone. So why not switch over? Because Snapchat works better on iPhones (Snapchat itself has confirmed that it favors working on it’s compatibility with the iOS system). Because you can’t change the group chat names with an Android user in the chat. Because iPhones are always in the forefront of our minds, with new generations being very publicly released seemingly once a year. Because we’re conditioned to believe that iPhones are the superior phone off faith in Apple alone. And in this way, Apple has us wrapped around their little finger, secure in the fact that they can continue to empty our pockets for the foreseeable future.

Apple could, in my opinion, easily make their phones better. They could make their chargers stronger, put the headphone jack back in, increase the battery life, and make their screens less likely to break. But that would mean less people spending money on replacing their broken products, which would mean less profit for them. The concerns of their customers aren’t nearly as important to them as making a little extra money.

I don’t plan on switching from an iPhone anytime soon. There are still many features I like, even though I’ve experienced firsthand Apple’s intense want to drain my bank account. Do I acknowledge that there are better phones out there? I absolutely do. But at this point I’m perfectly fine with the phone I have, even if it’s sure to break within a year.